NACFE Posts First Fleet Profile Videos for Run on Less – Messy Middle
Fort Wayne, Indiana — August 7, 2025 — The North American Council for Freight Efficiency (NACFE) posted three of the 13 fleet profiles for Run on Less – Messy Middle. The videos detail Wegman’s operation in Rochester, NY with a Peterbilt 567 day cab with a Cummins X15N engine using natural gas; Pilot’s operation in Rialto, CA with a Hyundai XCEINT hydrogen fuel cell day cab tractor; and Saia’s operation in Stockton, CA with a battery electric Tesla Semi day cab tractor.
Each fleet has its own profile page which includes a video from visits to fleet locations by NACFE staff, driver introductions and details on the truck being followed during the Run and fueling/charging details unique to each truck.
“We plan to post three profiles with videos per week highlighting each of the 13 fleets throughout August,” says Mike Roeth, NACFE’s executive director. “Each fleet was unique, and we encourage you to review the profiles and watch all the videos to gain a better understanding of how fleets are making these powertrain solutions work today in their businesses.”
Here is a rundown of the remaining nine fleet profile webpages with videos.
- 4Gen out of Rialto, CA, operating a Volvo VNR day cab electric tractor – August 8
- Nevoya out of Colton, CA operating a battery electric Freightliner eCascadia day cab tractor – August 11
- UPS out of Salt Lake City, UT operating a Kenworth T680 day cab tractor with a Cummins X15N engine using natural gas – August 13
- Albert Transport out of Laredo, TX operating a highly efficient 2022 Freightliner Cascadia sleeper tractor with a Detroit DD 15 engine running on diesel – August 15
- JoyRide Logistics out of Phoenix, AZ, operating a battery electric Windrose sleeper tractor – August 18
- Penske Logistics out of Lancaster, TX operating a Hyundai XCIENT hydrogen fuel cell day cab tractor – August 20
- Frito-Lay out of Topeka, KS operating a Volvo VNL sleeper tractor with an Optimus Technologies system using B99 biodiesel – August 22
- Schneider out of Phoenix, AZ operating an International LT with a Cummins S13 engine running on renewable diesel – August 25
- Kleysen Group Ltd. out of Edmonton, AB operating a Kenworth T880 sleeper tractor with a Cummins X15N using natural gas – August 27
- Mesilla Valley Transportation out of El Paso, TX operating an International LT sleeper tractor with a Cummins X15 engine running on diesel – August 29
“These fleet profiles bring to life the real-world decisions and innovations shaping the future of freight,” said Thomas Mueller, general manager of Commercial Road Transport at Shell. “At Shell, we’re proud to support efforts like Run on Less – Messy Middle that highlight the diverse pathways fleets are taking to reduce emissions and improve efficiency. These stories offer valuable insights into how energy choices are being made — and how they’re driving progress toward a more sustainable transportation sector.”
Run on Less – Messy Middle will take place from September 8th through the 26th and track trucks running on a variety of fuel, including diesel, renewable diesel, biodiesel, renewable natural gas, battery electric and hydrogen fuel cell. The Run, delivered by NACFE, is made possible through sponsorships with Cummins, Shell and Windrose Technologies as title sponsors, as well as a host of companies that are event and supporter sponsors including Geotab, the official data partner for the Run. “The Run is an enormous undertaking and we still are seeking sponsors to help us ensure the Run is a success,” Roeth says.
You can follow the Run on X, Facebook and Instagram, and visit our new YouTube page.